November 2017_by Federica Tattoli
A dreamlike mind connected to a detailed manual skill. Ilaria Soncini’s work has been moved by the determination of knowing the costume tradition to reinvent it: this filled her creations with irony and a day-dreamer taste. Memory and unpredictability meet and produce iconic inventions where each detail is chosen in aiming exceptionality. Her ten-year career started in Berlin, where she worked for the Milliner Fiona Bennet’s Maison and then moved to Milan for Atelier Brancato: a great experience where competence and eclecticism characterized collaborations with brands such as Valentino, Versace, Jean Paul Gaultier, Max Mara, and Cavalli.
The deep knowledge of a unique creative mechanism leads Ilariusss to live an evolution. A regeneration starts on the basis of the first inventiveness intent and grows in awareness aiming the perfect bond between originality and versatility. Each hat with its own identity is structured with a “head-shaping” technique and for the first time, a “custom made” product is free from structural limits. The lining of the hat is shaped to be worn on a vast size range in perfect harmony with its particular and original nature. An exclusive “custom made” product acquires a unique value with the possibility to satisfy more dimensions by avoiding each kind of structural compromise. It becomes a free field where to seize one’s desires, where to have the luxury to choose each particular. Beyond the concept of the collection, where every possibility is feasible, where every identity can turn into a hat.
You in five words...
Romantic, loyal, passionate, frank, transparent.
Your work in five words...
Ironic, scenic, cultured, surreal, elegant.
Your brilliant quality...
I'm a pure creative.
Your main fault
I'm too impulsive.
Five places you love most in the world
There are places that I bring into my heart, where it seems that time has stopped: Porto Venere, Ragusa, Dosso, Modica and the village from which I come from Gualtieri.
Where would you live if you are not living where you are now
I think I'd be living in Berlin again.
Five fundamental books
Women who run with the wolves - Clarissa Pinkola Estes, Memoirs of a Geisha - Arthur Golden, Just Kids - Patty Smith, Mémoires d'Hadrien - Marguerite Yourcenar, La danza de la realidad - Alejandro Jodorowsky.
Five songs that you always listen
Bohemian rhapsody - Queen, Dominique Guiot - L’univers de la Mer, Wakemania - Magical Ring, Tour de France - Kraftwerk, A chi - Fausto Leali.
Five artists / works that have marked yourself
The Rondanini Pietà of Michelangelo, Diane Arbus, Sophie Calle, Dirk Braeckman, Caravaggio.
Five fundamental fashion designer / fashion brands that you must have in your closet Balenciaga, Lanvin, Versace, Giancarlo Petriglia, Prada.
The garment and design object which you would not live without
No object is fundamental but if I had to choose I would say my red fox busby.
What's on your desk right now
An enlarger for hats, eyelets, scissors, labels, sewing threads, a meter, a hat to finish, fabrics…
The image of your desktop
I have an image of an hat from my latest collection.
Night or day
Are you superstitious
Sometime yes, I am…
Tell me a secret
I'm definitely transparent and I have a few secrets...
Tell me a lie
Only white lies.
Something you couldn’t say no
Dress me up to get out.
Let your dreams free.
A dream come true and one that you would like to accomplish…
I always wanted to create hats and I'm doing it. At this moment I am creating sculptural hats for international and very talented musicians. This is the way I absolutely want to, create hats that fully express the soul of artists.